Although initially a German supermarket chain, Aldi has stores in the United States. The company opened its first U.S. location in 1976, around 15 years after it launched its flagship store in Germany. The state of Iowa was home to the first American Aldi location. Over the years, the chain opened more and more stores in the states. As of 2022, there are over 2,000 Aldi supermarkets spread throughout 36 states. The chain’s larger presence throughout the U.S. has allowed it to grow in popularity with Americans. Part of fans’ enthusiasm comes from Aldi’s low prices — some costs even rival Walmart’s. Other compliments center around Aldi’s proprietary goods.

Many products sold at Aldi come from the chain’s exclusive brands. Items labeled with liveGFree, Specifically Selected, and Simply Nature all indicate products you will only find in an Aldi store. Although these goods are affordable, they are not cheaply made, and some come highly reviewed. Aldi won seven commendations at the 2022 Product of the Year Awards, which recognize high-quality items. Its products’ success may come partly from the rigorous testing that potential Aldi items have to undergo. But when it comes to determining exactly what Aldi products to buy, we trust the chain’s loyal customers the most. To find out what those items are worth buying, keep reading. Here are the most beloved products at Aldi, according to shoppers.

1. Kirkwood Breaded Chicken Breast Fillets

One of the most-beloved items sold at Aldi is the store’s Kirkwood Breaded Chicken Breast Fillets. Although the spelling of the name appears similar to the name of Costco’s brand (Kirkland Signature), Kirkwood is an Aldi brand. But this Kirkwood item is sometimes referred to by another name: red bag chicken. Yes, this Aldi item is so popular that people gave it a nickname. But that’s not all. Aldi shoppers also created a Facebook group devoted to discussing it. The group is called Aldi Red Bag Chicken, and it has over 23,000 members. Although some people don’t love it, they appear to be in the minority.

This frozen food item consists of a few individually breaded fillets of chicken breast. Per the Aldi website, it’s made without added steroids or hormones, which is a bonus for some people. But love for this product mostly comes from its taste. According to Insider, the pieces of chicken are incredibly juicy and crispy. One person on Reddit even compared their quality to that of the fast food chain Chick-fil-A. If you’re eager to try beloved Aldi products, start with this one.

2. Mama Cozzi’s Pizza Kitchen Take and Bake Deli Pizza

If you’re someone who turns to frozen pizza when needing a quick meal, you might need to try Mama Cozzi’s Pizza Kitchen Take and Bake Deli Pizza from Aldi. While you’ll find that there are several versions available for this product, the Five Cheese Extra Large Pizza is one of the more popular flavors. Although some will tell you that it lacks flavor and should be avoided, there seem to be more shoppers who think that it’s the best-frozen pizza at Aldi.

The blog Aldi Reviewer recommended Mama Cozzi’s Five Cheese pizza, complimenting the taste of its sauce and the amount of cheese. The website I Ate Oklahoma tried the Mega Meat flavor of Mama Cozzi’s pizza, saying they liked how adding meat made the product’s flavors more exciting. On Reddit, one person said they liked all of the pizza varieties that Aldi’s Mama Cozzi line had to offer — "I think Mama Cozzi pizzas are delicious." While reviews for this product are more mixed than others, try it yourself to see what you think. You could join the many Aldi shoppers who stand up and defend Mama Cozzi’s pizza to its critics.